Pro AI Checker
A sentence-level AI detector that stopped confusing its users
About the project
Pro AI Checker helps educators, writers and teams tell AI-generated text from human writing. The product worked; the page around it didn't. We redesigned the experience end to end so that visitors understand what to do in seconds — and scan conversions rose 175%.
The challenge
Visitors arrived with one job — paste text and check it — but the old page buried the checker under explanations, feature lists and competing calls to action. Many left without running a single scan.
The results view was equally hard to read: a single overall score with no way to see which sentences were flagged, which made users doubt the verdict and abandon before signing up.
What we did
Put the product first
The checker itself is now the hero. One input, three filters (All / AI only / Human only) and a live detection score sit above the fold, so the first thing a visitor can do is the thing they came for.
Sentence-level clarity
Each sentence is highlighted by classification, with a legend and a single percentage ring. Users can see the evidence behind the score instead of taking it on trust.
One clear path to upgrade
Advanced scan, forensic precision and exportable reports are presented as a short, benefit-led list beside the result — exactly when a user has just seen the value.
A consistent system
Pricing, rewards, testimonials and the dashboard were rebuilt on one component library, so every screen feels like the same product.
Screens and details
Click any image to view it full size.
The outcome
- Scan conversion rate (visitors who run a check) increased by 175% after launch.
- The path from landing to first result went from several clicks to one.
- Support questions about “what does the score mean?” dropped once sentence-level highlighting shipped.